$ATOM is hovering around $6. Over the last few years it has drastically underperformed the overall crypto market. $ATOM is down 32% YTD whereas Solana gaining 500%, Avax gaining 93% and OP gaining 20%. One of the only ways we can correct this and grow investment in the Cosmos Hub is by attracting institutional investors. With the recent approval of the spot Bitcoin ETF, a broader set of investors are looking for exposure to crypto assets and we expect Q3 and Q4 of 2024 to see major new inflows. We are heading into a bull cycle, and if we don’t want to continue to underperform we need a strategy to attract this segment of investors. We believe now is the time to get the attention of institutional investors and ETF issuers. The first step is to onboard digital asset custodians and gain access to their customer base. We then can use the institutional adoption to drive interest in an $ATOM ETF.
You can read the detailed version of this part here:
https://docs.google.com/document/d/12l3sid92wPQYhu0Auh0AwkgTB-jicxtW1PWw1mxh-p4/edit?usp=sharing
