This grant is to adopt ATOM into the Passage Marketplace and Metaverse, and to promote the adoption of ATOM in their ecosystem.
Passage offers world-class virtual experiences for education, entertainment, events, and more. With immersive experiences beyond what the likes of Google Meet and Zoom can offer, Passage is slowly seeing more and more adoption of their platform by both online communities and remote-first organizations.
The Passage marketplace has already driven $8M in ATOM volume from Fall 2022 – Summer 2023. With ATOM sales enabled again on the Passage chain, the team hopes to drive new creators into the ATOM ecosystem, with unique metaverse collections and 3D utility impossible anywhere else.
With our grant, Passage will integrate IBC payments for ATOM in the Passage marketplace to allow Passage collectors, builders, and creators to mint, purchase, or sell assets in ATOM. To drive adoption of this, the Passage team will work with community creators to design 3 collections of avatar customizations exclusively available during a special ATOM mint. These will be first unveiled on Passage in the Cosmos Community Hub – a dedicated world the team will build for the Cosmos Hub. 100% of the mint funds will be cycled back into education and communication activities for this Community Hub, and to cover streaming costs for the Hub.
To promote the usage of Passage and live-demo its features, the team will work with Atom Accelerator to create an online-only event as a side-event to Cosmoverse 2024. It will host a preview of the Cosmos Community Hub and feature speakers and panelists who could not make it to Cosmoverse. Being in Passage will also allow audience members to interact with the speakers directly, and the topics can include things too spicy for Cosmoverse!
It is important to note that only $30,000 of this grant is guaranteed to the Passage team. The remaining 60% of the grant is based on how successful the Passage team is in their go-to-market efforts, payments being linked to usage and adoption of the features we are funding.